Annika Wallin (1972) is currently an Associate Professor of Cognitive Science and holds a full-time tenured post at Lund University.
In her work Annika focuses on decision-making in everyday life. She is interested in the relationship between normative and descriptive models of decision-making. She also works on the philosophy of psychology, particularly the philosophy of the decision sciences. She has done empirical work on everyday decision-making situations, concentrating, for example, on the way consumers’ visual attention switches when they make choices in a well-known decision situation (e.g. when shopping).
Within this research programme Annika Wallin will contribute theoretical and experimental work, particularly on evidence-formation. She will, for instance, examine how scientific evidence is understood, and under what circumstances proven experience is allowed to take priority in decisions made by patients, medical personnel and health care organizations.